In some cases a bad idea 10 years ago is a great idea now. It may be counterintuitive to the majority of individuals, because imagination is all about the new below and now, however looking at an old concept with a fresh eye can revitalize it and turn it into something that can make your company a quite penny.
List and Keep ALL Concepts
Do not overlook an idea because you or your partners think it's bad. Lots of exceptional concepts have actually come out of concepts that just weren't so good in the first location. While in brainstorming conferences, make sure all of the whiteboards made use of are photographed and then kept online in cloud storage for later use.
Look At Again at Your Saved Ideas sometimes
Sometimes a revisit is necessarily to stimulate your ability to come up with ideas. Those ideas can frequently come from old brainstorming sessions. Set regular reviews-- maybe when every year or two-- and sit down to look your old ideas over.